Civilian Career Coaching Guide
Build a career-coaching business around a specific, defined niche — military spouses and the civilian side of transition — instead of competing broadly against thousands of career coaches selling the same help online. This 21-page guide walks through why a large, open career-coaching market means infinite competition and no pricing power, the zero-budget test of ten free resume reviews that reveals real demand, and building a visible resume-and-interview deliverable — plus seven working templates to run it with.
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What It Covers
Name the specific mobile professional and the exact career interruption being solved, rather than pitching general help-finding-a-job that competes with LinkedIn and every state workforce center for free. Offer ten free resume reviews to military spouses through relevant spouse groups, and count how many come back with a second question unprompted — that second question is the buying signal. Deliver a resume rebuild plus an interview session as a visible, bounded outcome, and track second questions and referrals rather than assuming broad-market demand exists. Use the startup, budget, and estimate templates plus the coaching agreement, invoice, tracker, and compliance page for every client or sponsor.
Seven Working Templates
- Startup checklist
- Budget worksheet
- Estimate template
- Coaching agreement
- Invoice template
- Tracker
- Compliance page
This guide gives you the framework. A full plan for this trade isn’t written yet. To find out whether it can work in your own town, Make It Your Town ($49) gives you a market-check file right away, then I research your trade and zip code and email you what I find. 7-day refund, unless I’ve already emailed your research. Refund policy.